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"Collaboration" and "Community" are not just what we are doing here - they have quickly become a part of life in every function in every company. I hope that this blog will pose the question - how does this change our businesses and our relationships with customers and the market, and how does that improve what we do? Are there better, more effective ways of selling, marketing, communicating and engaging buy applying collaborative and community ideas and practices. Hosted by Jeff Weinberger, Product Marketing, WebEx, featuring YOU.
Blogs Home: Sales: Breakthrough Collaboration
     

Finding Your Center

8/20/2008 | posted by
Name: Jeff Weinberger
Location: CA, US
Member Since: 4/12/2007
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Company: Webex
Position: Hidden
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jeff.weinberger

If you’ve ever heard me talk about Sales 2.0, or for that matter about selling at all, you know that at some point I’ll use the term “customer-centric” – and then likely spend most of my time talking about how the power had shifted from seller to buyer, how the information that’s in the buyer’s hands is so much more than what’s in the seller’s hands, and how every sales rep must be prepared to help a much better informed customer buy.

Today, I had the honor of being featured on the Selling Power Daily Video (that’s the permanent link if you don’t get to visit today), talking about….you guessed it…the importance of looking at your sales process through the eyes of your customer. (tomorrow, I'll be talking about WebEx and Sales 2.0)

Take a look. Add a comment below if you have some thoughts about how this works for you.

Also, join us next week to hear Mark Sellers, Author of The Funnel Principle talk about making your sales process buyer-centric.


 

 
 
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Name: Jeff Weinberger
Location: CA, US
Member Since: 4/12/2007
Professional Information
Company: Webex
Position: Hidden
View Full Profile >
Jeff Weinberger
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