Archived Posts from July 2008
WebEx online selling, marketing, and meetings have a clear economic advantage. We often speak of the "speed of business" using online meeting and collaboration technology. The speed of business equals extreme and competitively disruptive economic advantage in marketing, selling, collaborating, and meeting online:
The current IRS tax rate for driving your car to a business meeting is roughly 50 cents. That doesn't include your time, the other parties' t ...
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Collaboration requires integration of all your sales and marketing assets into business processes. A key sales and marketing asset is your company website.
What role does your website play in the overall mission, vision, and execution of your business plan? What is the central purpose, the major reason for the existence of your website? Do you know the top three reasons people visit your website and what specific feedback they require? Can you immediately meet their ...
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How do you get your message through to your audience? The simple answer is to be clear and consistent. Here is how:
What is your message?
Picture yourself in the middle of the desert. You have not had a drink of water in two days ... you are dying from thirst:
Scenario 1: A man approaches with a bucket of hot desert sand and wants to sell it to you. What is your reaction?
Scenario 2: Now picture a man who drives up in an RV with a cold shower, a refri ...
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Many customers ask me how to learn Event Center quickly. My response: "as fast as you can launch your browser." Here are some quick tips on how to learn Event Center in a heartbeat:
1. Two computers. It doesn't matter which two computers, two laptops, two desktops, or one desktop and one laptop.
2. One computer will be your "attendee" computer and one will be your "event" computer. If you have a friend in a nearby location ...
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